Daniel Harbeck grew up in Hamburg and studied business administration with focus on marketing. Since 1998, he put his ingenuity in countless projects for companies such as Bertelsmann’s Content Network, SONY BMG’s International Music Group, the Top 1000 Enterprise Web Content Management provider CoreMedia, the Indian Fortune 1000 IT company HCL Technologies, A.T. Kearney, as well as international trading companies. He founded and co-founded a series of tech and marketing companies and brands. Daniel focuses on projects with marketing-driven business objectives, technology and holistic aspects of usability for achieving the best possible user experience. He likes music, cars and traveling. His favorite sports are Tennis, Golf and Fitness.